Hickory Pines – 24 Second Brand Commercial

This project is a 24-second commercial created to promote Hickory Pines golf apparel. The goal of the piece was to highlight the brand’s clean style and connection to the game of golf through cinematic visuals and concise storytelling.

The commercial focuses on presenting the apparel in a polished, modern way while maintaining the relaxed atmosphere associated with golf culture. Short form commercial work like this is designed to quickly communicate a brand’s identity while keeping viewers engaged.

This project demonstrates commercial editing, pacing, and visual presentation within a short-form advertising format.